The 2025 Clay County Fair wrapped up its nine-day run with more than just entertainment and agriculture—it served as an economic engine, delivering measurable financial and community impact across Clay County and the region.
According to data released earlier this month, nearly one-third of all food, beverage, and specialty concession spending—31.5%—went directly to local nonprofits. That includes youth organizations, producer groups, and service clubs, many of which rely on the fair for annual fundraising. Most of those dollars stay in Clay County, supporting scholarships, community projects, and charitable programs.
Fairgoers also found value in the experience. On average, visitors spent just over $10 beyond gate admission, enjoying food, rides, and concessions.
Spending also rose on traditionally slower days. Compared to 2024, weekday spending increased by up to 23%, with a six-year trend showing a 78% gain on those same days—signaling stronger attendance and engagement throughout the full fair schedule.
Fair CEO Jason Brockshus says the impact continues long after the gates close—from “supporting local nonprofits to providing families with affordable opportunities for fun”—reinforcing the fair’s role as a driver of community support and economic vitality.
