Iowa Secretary of Agriculture Mike Naig on Thursday launched an initiative meant to support local farmers and businesses and support agritourism across the state.
The “Choose Iowa Passport” is designed to help Iowans and visitors find farms and farm stands, farm-to-table dining and restaurants, farmers markets, and other spots that feature locally-sourced Iowa products including raised meats. The free digital initiative is a collaboration between Choose Iowa and Travel Iowa. Users of the “Choose Iowa Passport” can check in at participating locations via their smartphones to earn points, which can be redeemed for prizes.
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